A newsletter for experts who publish
Breakdowns of human-led, AI-enabled editorial workflows for thought leaders who want to publish trusted content that converts, at scale. From a 20-year editor (Physics Today, The MIT Press, McKinsey).
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Six real pieces I edited, reverse-engineered through the two frameworks I use on every project. Build with CLEAR. Judge with CUES.
Four flagship articles produced for a global consultancy, plus two developmental edits that became published books
Each case: the problem, the five structural moves, and a scored verdict against the quality standard
One "steal this" takeaway per case you can apply to your own writing the same day
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About Jermey N.A. Matthews, PhD